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Nike to launch the ‘Pro Hijab’ for female Muslim athletes

Other Sports
Thu, 09 Mar 2017
GDN Online Desk
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Now the famous sports brand is rolling out the next phase of its inclusive clothing range by creating this smart line of sports hijabs for female Muslim athletes. The range is called the “Nike Pro Hijab” and the garments are made from durable single-layer Nike Pro power mesh. The hijabs are the result of about a year of work, and the design phase included feedback from both professional and everyday hijab-wearing athletes.
“The Nike Pro Hijab may have been more than a year in the making, but its impetus can be traced much further back, to an ongoing cultural shift that has seen more women than ever embracing sport,” said Nike in a statement. 
“This movement first permeated international consciousness in 2012, when a hijabi runner took the global stage in London,” referring to Sarah Attar, a Saudi Arabian athlete who ran the 800-metres at the UK’s 2012 Olympics.
The line was also inspired by Amna Al Haddad, an Emirati female weightlifter who visited Nike’s Sport Research Lab and helped them to come up with a lightweight and breathable solution to the traditional version of the hijab. The product was designed “as a direct result of our athletes telling us they needed this product to perform better,” said Global Nike Spokeswoman Megan Saalfeld, “and we hope that it will help athletes around the world do just that.”