Max, the largest and most trusted value fashion brand in the region, has unveiled its 2017 summer collection for men, women and children.
Available in stores now, the new collection features Hawaiian and Hibiscus flower prints, which drives the essence of summer in the collection, with bright blues and digital tropics.
Rose sand and coral pink remain at the heart of the women’s line, in addition to green and orange hues that add an earthy and organic feel to the collection.
Stripes and florals continue to drive print and pattern designs with chintzy blooms sitting alongside dark florals and classic humble stripes.
The digital hot tropical prints will give a fresh feel during the hot summer months.
Fabrics and intricate details turn casuals into a crucial fashion status this season.
Eye-catching details inspired from around the globe like embroidery and tassel are at the forefront of the summer collection.
Newer items such as lightweight palazzo pants, glamorous jumpsuits and flowing dresses are critical for high summer collections.
Men’s fashion comes to life this summer.
Neutral shades compliment the simplicity of the season, from tinted greys to dusty pinks and aqua blue pastel.
The stripe patterns continue with more contemporary designs.
This year’s holiday collection includes muscle tanks, swim shorts, bold stripe polos and resort shorts which offer a relaxed look for men searching for a casual summer outfit.
The Summer Holiday Collection is now available at Max stores located in City Centre Bahrain, Seef Mall Muharraq, Oasis Mall Muharraq, Oasis Mall Riffa, Marina Mall, Segaiya, Seef Mall Isa Town and Juffair Mall.
Additional information is available on the following Max social media channels: www.facebook.com/MaxFashionMENA, www.instagram.com/maxfashionMENA or twitter.com/maxfashionMENA.