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Football fans get chance to win trip to 2018 FIFA World Cup

Bahrain News
Thu, 07 Dec 2017
GDN Online Desk

Majid Al Futtaim is now partnering with Visa, offering 14 total fans the chance to win tickets to the 2018 FIFA World Cup™ in Russia live, including flights and accommodation.

This 2018 FIFA World Cup campaign demonstrates best practices in retail collaborations using Big Data analytics to understand exactly what consumers want. Here, organizers can offer experiences, rather than only things, and specifically in the area of football, since teams from the Middle East have qualified.

The FIFA Package includes flights and accommodation for 7 winners and their guest to stay in Russia for 4 nights, plus tickets to attend either the opening match, group stage matches, quarter final games, or the semi-final.

The coveted grand prizes include a once-in-a-lifetime package experience, with a jaw-dropping agenda including stadium tours, and a chance to witness the pre-match warmup just steps away from the players and coaches.

This year will be the 21st FIFA World Cup, a quadrennial international football tournament contested by the men's national teams of the member associations of FIFA.

More than 1 billion fans tuned in to watch the final of the 2014 FIFA World Cup Brazil™, with the competition reaching a global in-home television audience of 3.2 billion people, according to final figures from FIFA and Kantar Media. An estimated 280 million people around the world watched matches online or on a mobile device, as a sign that more and more fans are embracing new technology for sports content.

Shoppers at City Centre Bahrain can avail this exclusive promotion. Guests who shop at participating retailers using Visa will receive an entry into the draw.