Chevrolet Arabia’s Twitter account fell victim to an offensive ‘cyber act’ on Sunday when the company's official handle was used to spread obscene imagery targeting one of their recently launched campaign.
Following the incident, General Motors and Chevrolet Middle East released an official statement, which says:
“On the night of June 24th, 2018, Chevrolet Arabia's Twitter account was subject to an offensive cyber act which led to the spread of obscene imagery through our digital platform. This attack specifically targeted the Chevrolet #uptome campaign which was launched on the morning of June 24th in celebration of a milestone moment for the Kingdom of Saudi Arabia.
We apologise to all our followers, customers and the general public unreservedly for the obscenity that may have been witnessed on our feed or other posts linked to this offensive cyber act. In collaboration with our partners, we took the immediate necessary steps to stop this offensive cyber act and eliminate all traces of it as it runs absolutely counter to the values of Chevrolet and General Motors.
General Motors will perform a thorough investigation with its partners and the local and regional authorities to hold those responsible for this offensive cyber act accountable.”