Mothercare has unveiled its brand-new summer collection in the region.
The one-stop destination and leading Omni-channel children’s retailer in Bahrain belongs to Al Rashid Group, a division of Landmark Group.
Inspired by sunshine and fuelled by summer, this year’s collection embraces travel, adventure and endless play in sync with the most active season for all children aged between two and 14.
With an emphasis on fun and frolic, sea and sand, buzzing bees and blossoming flowers, the exciting collection for girls embraces creative themes.
Ranging from colourful rainbows, fruits, graphics patterns, summer safari styles and flowers along with the ever-loved unicorns, the collection is sure to spellbind and enthral the little ones.
Designed to suit the summer heat, the entire collection sports varied hues, from bright pops of colour to soft pastels and a sprinkle of shine, glitter and energetic designs with no boundaries.
With an emphasis on cotton, the soft and light summer collection reflects the essence of Mothercare in easy contemporary silhouettes.
For the little masters, the boys’ collection is complete with a full spectrum of colours, patterns and a combination of tropical and typographic prints. You can choose from muted colour checks, fluorescent yellows and greens to lively tribal, travel and backpacking themes, for their favourite outfits this summer.
Little boys will embark on a daily adventure throughout the season with a wide range of T-shirts, shirts, denims, shorts and trousers.
The clothing line has a vast offering of linens, chambray, jacquard prints and denim to choose from. The latest collection is vibrant and functional while reflecting the brand’s commitment to natural fibres and quality craftsmanship.
Playful, comfortable and summer-ready, it is guaranteed to up the ante in your child’s wardrobe.
“Our summer collection has been designed to be an integral part of a child’s wardrobe with clothes that are comfortable and fun to wear. It brings together various crafts for an easy, comfortable style,” said chief operating officer Ruban Shanmugarajah.
The collection is now available across all Mothercare stores and Mothercare @ Centrepoint stores located at Marina Mall, Segaya; City Centre Bahrain, Oasis Mall in Juffair, Riffa and Muharraq as well as on the Mothercare website www.mothercarestores.com.