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Hyundai Elantra named best new ‘Small Sedan’ in Middle East

GDN Online Desk

Manama: Hyundai’s sixth generation Elantra has been named as the best new Small Sedan at the prestigious Middle East Car of the Year (MECOTY) awards for 2016.

Selected by jury of 12 leading motoring writers from across the GCC and Levant, the MECOTY awards are the most comprehensive, independent awards for carmakers in the Middle East.

The Elantra was named ahead of joint-finalist in the Small Sedan category, the VW Jetta, while the Hyundai Tucson was among the finalists for Small SUV.

“This is a great achievement for Hyundai, recognizing the excellence of our products among our peers,” said Jin (James) Kim, Vice-President and Head of Hyundai Africa and Middle East.

The MECOTY awards were announced during a gala event at the Abu Dhabi National Exhibition Centre on 31 March.

First held in 2014, the MECOTY awards reflect the distinct preferences of Middle East buyers, with an emphasis on sedan and SUV models – the two body styles most popular with customers in the region – across a range of sizes.

This year’s winner from Hyundai is the latest version of a long-running and successful nameplate for the Korean carmaker.

The original Elantra went on sale in 1990, with the new sixth generation released in February this year.