Abu Dhabi Racing and Strata Manufacturing, the advanced composite aero structures manufacturing company, have agreed on a strategic alliance designed to propel the UAE’s female empowerment story into the upper echelons of global motorsport.
The Abu Dhabi entities’ new sponsorship agreement aligns Strata with Abu Dhabi Racing’s Amna and Hamda Al Qubaisi, two of the nation’s most exciting young driving talents, who competed at last year’s Etihad Airways Formula 1 Abu Dhabi Grand Prix race weekend.
In addition to Strata’s brand, wholly-owned by Mubadala Investment Company PJSC, adorning the Abu Dhabi Racing drivers’ cars and uniforms during official competitions and related events, the agreement includes both entities pledging to drive the female empowerment conversation across the UAE.
The first Arab woman to race professionally in the 2018 & 2019 Formula 4 Italian Championship, Amna, 20, is set for a tough season in the FIA-supported Asian Formula 3 Championship that is planned to take place in the UAE with 5 rounds split between Yas Marina Circuit and the Dubai Autodrome.
Sheikh Khalid Al Qassimi, Chairman of Abu Dhabi Racing, said: “We are delighted to announce the launch of a new partnership between Abu Dhabi Racing and Strata. “This agreement will see people and technology come together to shape our futures, and we fully expect the partnership to prove hugely beneficial for all parties. “We look forward to working together and helping to build a bright future for Emirati talent.”
Ismail Ali Abdulla, Strata CEO, added: “Abu Dhabi Racing is a progressive enabler that aims to provide a platform for male and female Emirati drivers to compete at the highest level of sports; this ethos very much mirrors our mission at Strata, where our diverse workforce comprises a UAE national employment rate of 61 per cent, of which 88 per cent are women. This innovative partnership between two of the region’s most dynamic brands champions the UAE’s remarkable achievements in motorsports, engineering and manufacturing.”
Amna Al Qubaisi said: “I am incredibly honored and thankful to Abu Dhabi Racing and Strata Manufacturing. I cannot wait to be back on-track to make the UAE proud, I would also like to thank the UAE’s leadership for supporting and believing in women potential and capabilities.”
Hamda Al Qubaisi added: “This milestone collaboration provides me with even greater motivation to complete my first full season in single seaters. We have achieved remarkable results so far, and we will push and work as hard as we can to do even better."
Supporting Strata’s own Emiratisation and female empowerment success, which has challenged employment demographic misconceptions in the male-dominated engineering and manufacturing sector, the progressive thinking of Abu Dhabi Racing in regional motorsports will establish a successful academy which, in the long term, will enable Emirati drivers to compete at the highest level. -- Tradearabia News Service