The winners of the seventh Creative Tourism Awards, created by the World Creative Tourism Network to reward projects and destinations around the world that are committed to tourism, have been announced.
In the wake of new economies, creative tourism offers a sustainable model of tourism that meets the new demand of travellers in terms of authentic and creative experiences while generating a value chain on the territories and local communities. In order to foster the good practices of creative tourism, these awards foster authenticity, innovation and sustanability.
The international jury of the Creative Tourism Awards, composed of international experts in tourism marketing and creative economy, assumed the heavy task of selecting the winners among a total of 184 applicants from 37 countries. The main criteria were the use of creativity to design unique experiences and to create an ecosystem at a local scape.
A special mention on resilience and creativity has been created in 2020, to reward the intiative that stood out internationally for its resilience and creativity within the pandemic context.
The Director of the Creative Tourism Network, Caroline Couret, pointed out "the added value of these awardees, in a year which creative tourism has demonstrated how creativity and human resources are essential."
The winners will benefit from the international promotion of the Creative Tourism Network, as well as strategic collaborations and synergies through 2021, declared "International Year of Creative Economy and Sustainable Development" by the United Nations.
WInners of the 7th Creative Tourism Awards
Best Creative Destination
- Wonderful Indonesia (Ministry of Tourism and Creative Economy of the Republic of Indonesia)
Best Strategy in Creative Tourism Development
- The Tourism Authority of Kiribati (TAK)
- Pafos Regional Board of Tourism, Cyprus
Best Creative Experience
- NZ Textile Experiences, New Zealand
- Instituto Distrital de Turismo de Bogotá (Colombia)
Best Creative Residency / Hostelling
- Legends Art & Forest homes, Gabrovo, Bulgaria
Best Creative Travel Agency / Tour Operators
- Ballareviaggiando, Italy / International
Special Mention on Resilience & Creativity
- We Felt Chile, Valparaíso, Chile - TradeArabia News Service