Nasma Luxury Stays, a division of Al Tamimi Investments, and a specialist in the executive and vacation rentals sector, has opened its portfolio to support investors and property owners seeking to maximise return on their secondary property assets.
With the vacation and short-term property rental market growing substantially, Nasma Luxury Stays has redefined their business model to ensure that property owners get the maximum return on their investment, while having the flexibility to use their second home for their own purposes, and at their convenience.
Nasma Luxury Stays property portfolio features homes in Dubai’s premier locations including Dubai International Financial Centre, Business Bay, Downtown Dubai, City Walk, Dubai Marina, Jumeirah Beach Residence and Palm Jumeirah.
The company also manages properties in vibrant lifestyle destinations such as Bluewaters Island.
According to AirDNA, a short-term rental data and analytics provider, the industry, both in Dubai and across the wider region is still growing, with Dubai rentals securing as much as $220 on an average daily rate, and accounting for around 54% occupancy.
Real estate expert Knight Frank states that Dubai’s holiday home market accounts for 2% of Dubai’s total households, the highest proportion of all other key global hub cities.
Initially founded in 2015 to manage the property assets of Al Tamimi Investments, the Nasma Luxury Stays division has established a range of partnerships with luxury suppliers and service providers that ensures guests experience the service levels of a five-star hotel, combined with the discretion of a private home.
General Manager Cristina Butcaru said: "The market provides a wealth of competition for licensed holiday homes, but our focus is on experience and quality."
"When it comes to selecting the homes in our portfolio, we are always looking for luxe accommodations that match with the five-star offering available, while being able to provide a personalised experience supported by quality partners and suppliers," he noted.
With a carefully curated portfolio of 26 properties and having established a wealth of relationships to best support the business model, Nasma Luxury Stays is looking to expand that to more than 80 residences by the end of the year, ranging from studio, one and two-bedroom apartments to five-bedroom villas and houses.
Each of the fully equipped homes is managed end-to-end, with guaranteed property protection, to yield higher revenue for owners, all with complete transparency, she noted.
The team at Nasma Luxury Stays provides a full suite of services to owners, ensuring that properties are professionally maintained and serviced. The company’s experts also provide the best advice on seasonal rates and ancillary support such as legal and licensing.
Our team consists of hospitality and property specialists, so that we can draw on their strengths to ensure that the owners and guests who use Nasma Luxury Stays are assured of quality and peace of mind," remarked Butcaru.
"We have made it so that owners can continue to use the property as a holiday home for themselves, while being able to add it to our portfolio when they do not require it, meaning that the asset is making an additional revenue stream; this flexibility, and our on-ground services ensure that the home is always ready to use, whether by a guest or the owner," she added.-TradeArabia News Service