Families across the kingdom have been excitedly preparing for gift-giving Eid cash envelopes for their loved ones for Eid Al Fitr.
Local Bahraini artists are keeping the centuries-old tradition of Eidiya alive by designing special collectables to be a part of children’s memories.
“There’s definitely a growing demand for unique, locally-inspired envelope designs that go beyond mass-produced products,” Najla Khalifa, co-owner of design studio Celeste Creatives told the GDN.
“It shows that people are seeking more personal and expressive ones during Eid celebrations.
“As a designer I’m inspired by culture, nostalgia and the joy of meaningful celebrations.”
The most common Eid Al Fitr-themed Eidiya envelopes feature different cultural and cartoon illustrations, along with calligraphic designs.
Ms Khalifa’s offerings highlight Bahrain’s heritage through palm tree illustrations to showcase tradition and modernity.
“Many people reached out expressing how envelopes bring back childhood memories and their appreciation of the festive touch,” she added.
‘Eidiyas’ are commonly handed to children and young adults, and the designer stated that the envelopes often feature popular cartoon characters due to their nostalgic value.
Meanwhile, stationery designer Hind Al Ayadhi said that she uses nature as an influence when it comes to illustrating the vibrant creations inspired by floral motifs.
One of her best-sellers is a unique envelope featuring a door which, when opened, adds another dimension to the artwork.
When Ms Ayadhi began creating Eid envelopes in 2016, their initial launch was a success, and they sold out within just a few days, she told the GDN. “I draw ideas from our local environment, whether it’s a walk among palm trees, looking at birds and flowers, or gazing at a sunset on my way home,” she said.
“Colouring is my favourite part of creating them. Experimenting with different colour combinations to create a lively collection for joyful occasions such as Eid brings me both joy and satisfaction.
“The door design envelopes have consistently been a favourite and I’m currently on my third reprint as there is such a demand for them.”
Sara Al Safi, who runs a craft and design shop called Masrah, expressed how she enjoys turning ordinary objects into distinctive pieces of art.
“My ideas come from old designs and popular culture, as I like to reflect my feelings and stories in every design,” the local artist told the GDN. “Design is not only a way to convey messages but also a part of an emotional experience.
“People love personal and artistic details, especially in an age where everything is digital.”
As for artist Mohamed Alhaznah, owner of stationery shop Bound, adding colourful envelopes to the Eidiya-giving tradition makes the occasion more cheerful.
“Behind every Eid there is an Eidiya and people look forward to it and the spirit of Eid, gatherings and joy,” he said.
As families exchange Eidiyas, some recipients often keep the envelopes as family treasures, either to continue using them to store cash, or as a keepsake to remind them of their loved ones.
Families also tend to continue their celebrations by gathering over tea and dessert, as well as special plates of sweets ready to order ahead of the holy celebration.
Eid also serves as an opportunity to enjoy family gatherings and giving and reconnecting with extended family members who may be difficult to reach throughout the year.
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