WEDDINGS are taking centre stage at this year’s Jewellery Arabia as a three-day bridal fashion show will start tonight.
The Bahrain Tourism and Exhibition Authority (BTEA) is taking part in the exhibition with a pavilion of wedding sector service providers in addition to the high-end bridal fashion show.
The pavilion is part of a project, called Island Wedding, that aims to promote Bahrain as a wedding destination, specifically targeting Saudi Arabia and India.
A website, www.bahrainislandwedding.com, was also launched on the sidelines of the pavilion yesterday, which featured 14 participants representing various five-star hotels and wedding planners.
“The BTEA is launching a new project – Island Wedding, basically promoting Bahrain as a wedding destination,” BTEA adviser and project head Dr Ali Follad told the GDN.
“We launched (the project) a couple of months ago and today we have the website going live, which has all the stakeholders and details on the website to set up weddings, and we’re launching the social media as well.
“This is the first wedding website in the GCC.
“In Jewellery Arabia, you have the gold and jewellery but weddings are missing – that’s the main reason behind us participating here.
“We also have the fashion show and we’ll have different designers from the GCC, Russia, Lebanon and France, with 10 designers in total.”
The fashion show will
take place today, tomorrow and Friday, from 7pm
to 9pm.
It will include fashion names from local, regional and international level, including Bahraini brands Tagreed Al Arrayed and Zahraa Al Mousawi, Saudi Arabia-based Amina Al Jassim and Sherwin Darrel, Kuwait-based Nashmia Al Shoryaan, French brand Fashion Dalinda, Russian brand Vyacheslav Zaitsev, as well as Lebanese brands Saiid Kobeisy
and Naja Saade and Romanian Christina Edu.
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