MANAMA: Bahrain Credit, a division of Bahrain Commercial Facilities Company (BCFC), has launched the Imtiaz World Mastercard, the highest-ranking card in the company’s portfolio.
In a speech during the launch event at The Ritz-Carlton Bahrain, BCFC chief executive Dr Adel Hubail said the new top premium card for select members of its clientele provides exclusive global benefits that enhance cardholders’ lifestyles.
“The launch of Imtiaz World is to be conceived of within the context of our clear and inspiring vision which energises us to create delightful social mobility to all our stakeholders.”
Dr Hubail said what differentiates financial products around the world are factors like design, reliability, after sales and associated services, rewards and the cost of using products. The use of colours, the feel of leather texture and the logo of Imtiaz World represents strong and unique self-expression, he added.
Customers using Imtiaz World are assured of a fast response when dealing with the 24-hour call centre – equipped with the highest-skilled Bahrainis.
Dr Hubail also announced that the company has re-imagined the miles programme and decided to open this loyalty rewards to all airline companies and hotels.
Bahrain Credit’s head of credit cards Rasool Al Aali said, “the card is presented in an elegant black box, studded with luxurious notes of gold, which highlights the prestige and sophistication of its holders.
Card privileges include: free and unlimited access to more than 850 VIP lounges in airports around the world, loyalty programme, discounts on hotels and luxury apartments, in addition to the discounts on airlines, car rental, shops and shopping.
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