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Gulf Marcom has announced a strategic partnership with Rush-A-Way, an award-winning UAE-based employee engagement and team-building specialist, in a bid to bring structured, high-impact experiential solutions to the Bahraini market.
Rush-A-Way has built a strong regional reputation for delivering purpose-driven engagement experiences that go beyond traditional activity-based team building. To date, the company has delivered more than 1,000 engagements across the GCC, engaging more than 300,000 participants and serving more than 500 organisations, including Fortune 500 companies and government entities.
Its approach is reflected in a market-leading Net Promoter Score of 9.7 and a 99 per cent client return rate.
Each Rush-A-Way experience is carefully designed around organisational culture, employee dynamics and strategic objectives, creating high-energy engagements that deliver measurable impact, says Rush-A-Way. Programmes are scalable and adaptable, ranging from leadership teams to large-scale corporate events, ensuring relevance across different industries and workforce sizes.
Gulf Marcom group managing director Thamer Al Muqla said: “As Bahrain’s first Bahraini-born agency, we have always believed in delivering the very best to organisations in the kingdom.
“We are excited to introduce an award-winning, niche offering that addresses a growing need for meaningful team connection, alignment, and performance.”
Rush-A-Way managing partner Neha Gaggar added: “We have delivered engagement experiences across the region and are excited to enter Bahrain with a partner that truly understands the local market.
“With Gulf Marcom’s leadership and insight, we look forward to creating impactful experiences that help organisations energise their teams with purpose.”
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