Dubai: The Dubai-based Emirates Airline is set to enter into the world of baseball after it signed a historic new sponsorship deal with the Los Angeles Dodgers.
Los Angeles Dodgers is considered one of the world's biggest sports franchises which has won six World Series championships and 21 National League pennants since its beginnings in Brooklyn in 1890.
The Emirates Airline will be the Official Airline Sponsor of the Dodgers, the airline said in a statement.
The airline will have home plate and foul pole signage and will open a new Emirates Lounge, a 70 person hospitality space as part of the agreement.
It will feature in-game activations, occasional ceremonial first pitches and fan appreciation activities.
Also, the Dodgers will be sponsoring the Dubai Little League All Star Travel Teams, which will now go by the name, the Dubai Dodgers, reported Arabian Business.
“Baseball is a sport that unifies many communities across the US. The spirit of competition and fair play, the continuous drive to excel, and ability to foster a shared passion and connection with its fans – these are all values we share at Emirates,” Arabian Business quoted Sir Tim Clark as saying. He is currently serving as the president of Emirates Airline.
Emirates’ looks serious in the realm of sports activities as it already made its presence felt as a sponsor of some of the world’s premier teams including AC Milan, Real Madrid and Arsenal, to name a few.
In tennis also, Emirates bagged sponsorship portfolio that includes the US Open, the Emirates Airline US Open Series, the Australian Open, the Emirates Airline Australian Open Series as well as the French Open.
The airline is also the main sponsor of the New York Cosmos, the US Rugby Team and the San Francisco Symphony in the United States.
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