MANAMA: Zoho Corporation announced Canvas for Zoho CRM, a one-of-a-kind design studio for CRM personalisation.
Canvas enables businesses to create their own CRM interfaces that are better suited to the role of each employee, without IT or developer involvement.
It helps simplify complex CRM implementations into streamlined and contextual employee-facing experiences.
Zoho CRM as well as Canvas are available in Arabic interface with right to left orientation making it easier for Arabic users to customize the interface as per their preference.
Data and workflow customisation can render a CRM system too complex for most employees and personalizing the CRM for each employee's role involves excessive development effort and cost.
As a direct result of this complexity, productivity drops, employees become disengaged, CRM adoption struggles, and ROI can suffer.
With Canvas, companies of all sizes can avoid these issues and enjoy the breadth of functionality offered by a general-purpose CRM and the specialised experience offered by a vertical CRM.
"Many CRM software already offer an abundance of personalisation for customer experiences, but the same is not true for employee experiences. As a result, everyone is using the same system and paying the productivity tax for no reason," said Hyther Nizam, President-MEA, Zoho Corp. "Imagine a reality where the system is tailor-made for each employee's role. That is true all-around personalisation, and that is what we are bringing to market with Canvas. We believe it's a more natural solution to the challenge of software adoption. Our ultimate aim is for businesses to create enterprise-wide software experiences with consumer-grade simplicity."
Also recently, Zoho announced that its online invoicing solution, Zoho Invoice, will be completely free of cost to further extend the company's support for small and medium-sized enterprises.
Zoho Invoice is compliant with the local VAT laws.
Due to the pandemic, SMEs have decided to modernise their invoicing processes at an accelerated rate.
To continue its support of the SME community, Zoho Invoice offers advanced capabilities such as time tracking, auto recording of expenses, project billing, and 30+ real time reports to help freelancers and small businesses easily navigate the billing and payment collection process, without the concerns of cost.
For small and medium-sized enterprises, billing and payment collection has continued to be a challenge due to administrative costs, limited staff, and insufficient time resources. Additionally, businesses need the ability to access data remotely, which has caused a shift from on-premise solutions to cloud-based solutions.
"We launched Zoho Invoice in 2008, with the goal of providing a fully customisable invoicing solution for businesses of all sizes. Since then we've grown to millions of users worldwide. Through the migration from paper-based invoicing to digital invoicing we've seen the need for simplified billing to fit the customized needs of the SME community," said Mr Nizam.