MANAMA: Bajaj Electricals, an Indian consumer durables and lighting products maker, has launched a new range of G Mark-certified fans in the Bahrain market.
The company also announced the appointment of AA Kothambawala Co & Mohammed Fakhroo & Bros as channel partners for distribution and marketing of the new range.
The new range of fans meet the highest standards of quality in terms of air flow and power efficiency and have passed key quality and safety tests.
The fans are designed with special clamps that disconnect power during emergency and they stop rotating if they fall.
A safety wire also holds the fan in place and prevents it from falling. These are durable yet sleek fans with different models and colour options to match interiors.
Bajaj Electricals executive vice-president and international head for exports Beena Koshy said the brand is present in Bahrain since 2002 with a range of futuristic products including fans, appliances and lighting solutions.
“The consumer durables segment is growing at a rapid pace in Bahrain and we are certain that our new products will be widely accepted and popular across Bahraini households.”
Currently, AA Kothambawala Co is distributing five variants and Mohammed Fakhroo & Bros has been distributing six variants from the house of Bajaj Electricals.
Mohammed Fakhroo & Bros chief executive Ghassan Fakhroo said, "associating with a brand like Bajaj gives us new opportunities to serve our customers and add value to our business".
AA Kothambawala Co divisional manager for electricals Abbas Zakiyuddin said, “The new range of fans will help us capitalise on the growing customer base as these fans have been designed to meet their needs.
Established in 1916, AA Kothambawala Co is a leading hardware, fasteners and electrical products company.
Its clients comprise electromechanical and civil contractors, government organisations, industries and general traders.