Ascott Limited (Ascott) is offering guests loyalty point bonuses and complimentary tier upgrades as part of ‘Celebrate The Little Joys’ to mark the second anniversary of its loyalty programme – Ascott Star Rewards (ASR), that also coincides with the holy season in the region.
Members can avail the anniversary promotion across properties in the Middle East and Turkey. The offer is valid on bookings made until April 30 and stay period until May 31.
The Ascott Star Rewards programme has experienced resounding success since its launch in 2019, with its membership growing to over 400 per cent and 90 per cent of online bookings coming directly from ASR members. Ascott has retained over 60 per cent of its loyalty members as repeat guests with 36 per cent spending more with Ascott in comparison to non-members. The launch of the ‘Discover ASR’ mobile has supplemented this success, offering guests greater convenience and flexibility, resulting in 130,000 downloads since its launch in October 2020.
‘Celebrate The Little Joys’ offers members the following ASR points and complimentary tier upgrades:
• Bookings and stays completed from April 1 – May 31 will receive bonus points.
• Bookings from April 1 -15 can earn double bonus ASR points
• Bookings from April 16 – 30 will receive 2,000 bonus ASR points
• As an added value, ASR members can also purchase ASR points directly which will be attributed towards their next stay with Ascott. Members can purchase as little as $100 worth of ASR points to start earning bonus points, receiving up to 50 per cent bonus points.
• A year long upgrade for ASR members from ‘Classic’ to ‘Silver’ tier on bookings made before April 30 and completion of stay between April 1 – May 31.
• Existing ‘Silver’, ‘Gold’ and ‘Platinum’ tier members will receive 5,000 ASR points when they book their stay from April 1 – May 31.
Bookings can be made at www.the-ascott.com or via the ‘Discover ASR’ mobile application. Residents and guests interested in becoming ASR members can sign up for free through the website: https://www.the-ascott.com/en/sign-up.html
Furthermore, in order to enhance ASR members’ stay in the region, the international lodging owner-operator has also launched the Ascott Star Rewards Triple Points Purchase offer, enabling members to earn triple the ASR loyalty points on every night’s booking across properties in the Middle East and Turkey. New and existing members can indulge in a plethora of benefits including complimentary stays and room upgrades.
Business professionals looking for the ideal ‘home away from home’ workspace in the UAE can avail the celebratory offer at the luxurious Ascott Park Place Dubai, centrally located in the business district of Dubai, in close proximity to the Dubai World Trade Centre and Dubai International Financial Centre. Guests and residents looking for the perfect sanctuary to unwind and relax can avail the offer at Citadines Metro Central Dubai, conveniently located opposite Dubai Internet City Metro station with easy access to the city’s major attractions.
In Saudi Arabia, visitors and residents can indulge in the promotion with sophisticated and elegant living options at Ascott Corniche Al Khobar, offering beautiful waterfront views of the sea. Ascott Rafal Olaya Riyadh provides residents the perfect balance of contemporary and modern lifestyles, with lavish apartments that flaunt views of the capital’s cultural heritage and state-of-the-art architectural designs.
For escape-seekers, Ascott Tahlia Jeddah boasts city living in style, while boutique-sized Ascott Sari Jeddah exudes elegant living with its spacious rooms. Citadines Al Salamah Jeddah’s fully-furnished apartments are beautifully decorated with separate living and dining areas, offering guests’ a tranquil getaway in the heart of the city.
For those looking for a change in scenery in Oman, Ascott provides a chic getaway at Somerset Panorama Muscat, ensuring each stay is met with tasteful Omani hospitality.
In Turkey, Somerset Maslak Istanbul, situated in Europe’s largest lifestyle development, Maslak 1453, offers an oasis of calm within the bustling city. Welcoming guests with stunning views and graceful interiors, the property is a perfect sanctuary for business and leisure travellers. - TradeArabia News Service