Emirates Steel Arkan, the UAE's largest publicly-traded steel and building materials company, said standardisation plays a key role in its strategy for diversifying revenue sources and boosting exports.
"This year, we increased the number of our export markets to over 60, with half of our steel output now going to customers all over the world, each with their own product specifications," remarked its Group CEO Saeed Ghumran Al Remeithi.
"Managing the quality of our product range is critical to the success of our business and only viable through the application of internationally recognised standards," he stated, while speaking at the 2022 Annual Meeting of the International Organisation for Standardisation (ISO) which took place in Abu Dhabi last week.
Al Remeithi pointed out that decarbonisation was another factor which demanded the application of new standards.
"Standardising decarbonisation potentials in our industry would support the decarbonisation of energy-intensive industries. That is why we are proud to be a diamond sponsor of this event," he stated.
Organised by the Ministry of Industry and Advanced Technology (MoIAT), the event took place from September 19 to 23 in the presence of Sarah bint Yousif Al Amiri, Minister of State for Public Education and Advanced Technology and Ulrika Francke, President of ISO.
The group’s support of the ISO meeting will help facilitate dialogue around international standards and their role in addressing global challenges, he added.-TradeArabia News Service