Al Khaleej Development Company (Tameer), the real estate development arm of Inovest Group, yesterday announced the launch of its new brand identity.
The brand refresh comes in line with the company’s ongoing mandate for an expanded presence within the real estate market, as it seeks to become a leading boutique investor and developer.
The new brand draws on the core elements from Tameer’s original logo, specifically the notion of building layers of success. The new logo pays homage to the developer’s brand equity and its successful track record, whilst marrying into the spirit of the group’s identity and communication strategy.
Moreover, the new logo stands true to Tameer’s core values of dedication, innovation, perseverance and success.
Providing greater insight into the rebranding, Tameer managing director Talal Al Mulla said, “Tameer’s rebranding is key part of our strategy for the company, it is illustrative of the company’s firm re-entry into the market and delivers on our promise of strengthening the group’s overall presence and achieve sustainable and stable returns in the years to come.
“Ultimately, our goal within Tameer is to offer value-added real estate investment opportunities, expert advisory services, and end-to-end project management solutions.
“We aim to establish enduring and mutually beneficial relationships with our business partners, and to deliver projects that are a value-addition to the communities we serve.”
Whilst Inovest stakes claim to being a gateway for building strategic partnerships and earning investor enthusiasm and trust, Tameer engages into this fundamental principle and to the symbiotic development and delivery of lasting contributions to the societies that these two significant entities serve.
Tameer has a proven track record of delivering landmark projects like the Bahrain Investment Wharf, BIW Labour Accommodations, BIW Business Park, Tala Islands and Saar Villas.
The rebranding of Tameer is an exciting new chapter for the company, as it looks forward to continuing to deliver outstanding real estate development solutions to clients in Bahrain and the region, the statement added.
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