Bee'ah, the UAE's leading integrated environmental, recycling and waste management company, said it has started its operations in Saudi Arabia.
The company had been signed up by Madinah municipality to provide waste management services in the North, West and East regions of the Saudi city.
Under this deal inked in August, Bee’ah will provide solid waste collection and transport services along with disinfection and sanitisation of 40,685 waste bins, thus catering to the needs of 1.2 million people.
Bee’ah’s started operations this month, with the utilisation of over 3,000 workers and 488 pieces of heavy equipment and fleet of vehicles including waste collection units, street sweepers and disposal trucks.
As part of its programme, Bee’ah will also conduct training sessions, workshops, and awareness campaigns for the public to encourage community recycling efforts.
A ceremony was organised by Beeah to mark the launch of its Saudi operations which was attended by Fahad Al Buliheshi, Mayor of Madinah Regional Municipality, and a number of government officials.
Bee’ah’s leadership team, including Fahad Shehail, Group Chief Operating Officer, Sultan Al Ghamdi, Projects General Manager, and Rafael Sanjurjo Lopez, CEO of Public Cleansing & Waste Collection - Tandeef, took part.
Group Chairman Salim Bin Mohammed Al Owais said: "Bee’ah has established itself as the Middle East’s leading waste management and environmental services company, and our reputation has led to rapid expansion across the UAE, Egypt and now in Saudi Arabia."
"It is an immense honour to be selected as the waste management partner for Madinah and help its municipality achieve its zero-waste targets through world-class operations and best practices," he stated.
As the region’s first fully integrated environmental management company, Bee’ah is deploying its end-to-end waste management solutions in the kingdom based on the twin pillars of sustainability and digitalisation, observed Al Owais.
The goal is to provide a comprehensive roadmap for waste services, helping transform Madinah into a sustainable city of the future, he added.-TradeArabia News Service