Lexus Bahrain, a division of Ebrahim K. Kanoo (EKK), has recently unveiled the refreshed Lexus IS350, marking a new chapter in the evolution of the automotive’s iconic sport sedan.
Designed to deliver a more refined and engaging driving experience, the latest IS350 brings together enhanced design, intuitive technology and the signature performance that defines Lexus.
The updated IS350 presents a more defined road presence through its wide and low stance, complemented by new wheel designs and a sculpted rear profile with an integrated spoiler.
Signature elements such as the F SPORT front grille and LED lighting remain central to its identity, reinforcing its sporty character within the Lexus lineup. Inside, the cabin is equipped with a 12.3-inch display and ambient lighting maintaining a clean, driver-oriented layout that prioritises usability and comfort, says the marque.
Built on a rear-wheel-drive platform, the IS350 continues to deliver the Lexus Driving Signature, with a clear focus on balance, responsiveness and control. The model is also equipped with Lexus Safety System+ 3.0, offering an advanced suite of safety and driver assistance technologies.
Available in Standard, F SPORT and F SPORT Special Edition grades, the IS350 caters to a range of preferences among performance-oriented luxury buyers.
Lexus Marketing senior manager Ayman Shehadeh said: “The new IS350 reflects Lexus’ continued commitment to delivering refined performance and premium craftsmanship.
“With this latest evolution, we aim to offer customers in Bahrain a driving experience that balances sporty performance with everyday comfort, while maintaining the quality, precision, and attention to detail that stands for Lexus brand.”
The introduction of the refreshed IS350 underscores Lexus Bahrain’s ongoing focus on evolving its vehicles to meet the expectations of modern drivers in the kingdom. With its refined design and enhanced driving dynamics, the IS350 aims to appeal to a new generation of drivers seeking a ‘seamless balance between luxury and performance’.
n For more information about the New Lexus IS 350, visit Lexus’ showrooms in Sitra and Arad, contact 17737773 / 17484488, or visit www.lexus.com.bh/ to book a test drive.
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