Audi Saudi Arabia has appointed Simon Horabin as its new General Manager, a move which sets the stage for a dynamic transformation within the brand's presence in the kingdom.
An experienced leader in the UK automotive industry, Horabin brings years of experience and strategic skills to his new role. Having held significant positions in various automotive brands, including his recent tenure as Franchise and National Brand Director, Horabin has consistently showcased his ability to elevate brands to new heights. His hands-on leadership style, combined with strategic acumen and effective communication, has been instrumental in driving brands toward unparalleled success.
Horabin said: "Joining Audi Saudi Arabia is an exciting opportunity. I am committed to upholding the brand's pursuit of excellence and delivering exceptional automotive experiences to our valued customers across the KSA. With the exceptional team at Audi Saudi Arabia, I am dedicated to pushing the brand to new limits and ensuring a thriving future for Audi. Customer satisfaction remains at the heart of my leadership philosophy, and I am committed to ensuring that every Audi customer receives unparalleled service across all facets of our business."
Continuous growth
Audi Saudi Arabia extended its gratitude to outgoing acting General Manager, Abdulaziz Moolla, for his invaluable contributions to the brand's achievements during his tenure. Notably, Moolla played a pivotal role in the successful market launch of the exclusively Saudi-inspired Kingdom Edition range. As the brand transitions to new leadership, it underscores Audi Saudi Arabia's commitment to continuous growth and adaptation within the dynamic automotive landscape.
With his extensive experience, strategic mindset and dedication to customer satisfaction, Horabin is poised to lead Audi Saudi Arabia towards success in the Saudi Arabian market. The brand's collaboration with SAMACO Motors further solidifies the vision for a prosperous future.-- TradeArabia News Service
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