BEYON has been recognised with two prestigious accolades at the Transform Awards MEA 2026, winning bronze awards in the ‘Best Brand Architecture Solution’ and ‘Best Brand Evolution (Corporate)’ categories.
The awards honour Beyon’s strategic approach to evolving its telecommunications brand portfolio and recognise the group’s creative team, who developed the concept and design entirely in-house.
Rather than replacing long-established telecom brands, Beyon adopted an endorsed ‘by Beyon’ brand architecture that strengthened the connection between Batelco, Umniah and Sure and the Beyon Group, while preserving the trust, heritage and market equity each brand has built over decades.