CYCLING – TEAM Bahrain Victorious announced yesterday a new partnership with Factor Bikes, who will become the kingdom’s squad the official bike partner from the 2027 UCI World Tour season.
The partnership, which will officially begin on January 1 next year, brings together two organisations united by a singular ambition: to push the boundaries of what is possible in professional cycling.
Built on a foundation of engineering excellence, innovation, and an uncompromising approach to performance, Factor has established itself among the leading brands in high-performance cycling.
For Bahrain Victorious, the partnership brings the team together with a technical partner that shares its performance ethos and ambition to be the best, while ensuring its riders have access to one of the most advanced setups in the professional peloton.
Together, Bahrain Victorious and Factor will work closely to drive innovation, combining world-class engineering with the experience and insights of the team’s riders and performance staff to continue to advance bike performance.
“We have found a fantastic partner in Factor, a brand that shares our performance ethos and our ambition to be the best,” said Bahrain Victorious managing director Milan Erzen. “Factor is continuously innovating on the bike, with a huge focus on performance, which will enable our riders to have one of the best setups in the peloton.
“For us, it was important to find a partner that shares the same drive to continuously improve. We believe that by combining Factor’s engineering expertise with the knowledge and feedback of our riders and performance team, we can push the boundaries of performance together and give our riders every opportunity to win at the very highest level.”
&uuid=(email))